In the whiskey industry, the past is always with you. But we’ve set ourselves apart by always keeping one eye on the future. Maybe that’s why we love celebrating the New Year so much. Each autumn, we create a very special blend of bourbons as a toast to the new beginnings and fresh energy of the year to come. Making New Year Bourbon gives us an opportunity to see the pillars of our brand through clear eyes, celebrate the inherent creativity of our blending process, and rededicate ourselves to our forward-thinking, quality-driven line of spirits. Released at the beginning of December, Barrell New Year Bourbon 2023 is a tribute to the optimism that every new year brings.